Disorder in the Questions: asking the ‘How?’ sooner

When we go for marketing calls to sell the service of DNA development for the businesses, I make a single statement to make our point i.e. ‘we help the companies to grow from one level to next level’.  As a response to this, often we get back a question ‘How do you do that? ‘.  Also we get other questions that are closely related to the disorderly question “how do you do that? “. Some of them are ‘How do you get from here to there?’, ‘Where has this worked?’, ‘What would this program cost and what is the return on investment?’. ’ How do we measure it?’ etc. We prefer to call this question disorderly, because it beats all the creative and productive purposes. The question creates a subtle aura of cynicism or contempt. It indicates something such as “ We have been doing it all these years, how can you be better than us” ,  “We know it all , let us see if you can tell us more than we know, which is impossible”,  etc.. It is also a defense against taking action, as it implies that let us know clearly that it will yield what we want then we shall act.

Thus the How? question is a defense for the stubbornness to act for change or even to think differently. It is an indirect expression of doubt, more on to them than on us.  The How? question also seem to be a habit.   Business owners who have strong habits of pursuing what is practical and doable, tend to ignore larger purpose and impacts. We are astonished to watch frequently that when some business owner’s initiatives do not work, they simply try harder. When they are trying to control a business and it is failing, then they doggedly do more of what is not working.

The How? question also promotes an illusion of speed such as the world is moving fast now a days  and there is no time for thinking and emotions; At any cost we must do all things fast. Of course, we need to do things fast what needs to be done. What need to be done: ‘the business’ is often forgotten.  Instead the organization mindlessly pursues to meet the mechanical objectives. This mindset, of going only behind what works, is the biggest hurdle to sustainable business growth. We attempt to break this mindset very early in our interactions and that puts us in the risk of being expelled from the premises. But that is the hazard of business facilitation job. We need to put up with it.

Each time business owners / managers try to get answers to the question How?, they get answers such as .. do Lean management, do six sigma, do 5S, do 360 degree feedback, do balance score card, do leadership training etc etc. All seem to have not yielded what was expected if not failed. Still organizations resort to such programs every now and then with a hope to solve their fundamental issues.  Often How?  question fails because it is not the right question and secondly the answer comes out of someone else’s experience. It is difficult for any business to live on the experiences of others regardless of the meticulousness with which the answer is accepted.

It is not that we propose a blanket ban on the How?, it is only that we persuade the business owners/ managers to save this question for a  latter period and that there are more important questions to be asked before the How?. Getting the questions right at first is the best step. We facilitate to make them ask right questions.

Contributed by Sasikanth Prabhu

Strategy during stressful times.

Recently we had to stall our Business strategy workshops (DNA Development) in one of the reputed company which serves as vendor to an Automotive OEM. The strategy development process is stopped because the company is undergoing distress in terms of increased costs of production, cut in orders from the customers, lower productivity etc. The company was also preoccupied with negotiations with labor for a renewed contract.  All these put together may take toll on the long term strategy. ‘We need to survive first, to think for future’ that is the principle chosen by our client for the moment.  Logically this mantra seems right but has very limited value.

Impulsive reactions to problems, across the enterprise cost-cutting, failures of leadership, lack of clarity, misunderstanding of risk and ignorance of consequences, are all common strategic failings during stressful times.  Typical actions during such period as we have seen is that, all activities centre around cutting costs and raising cash (by loans, by brisk debt collection or delaying payments to creditors). Other ways are – reducing salaries, renegotiating contracts, selling assets, closing a plant, or even reorganizing the entire plant. Business owners or managers who make these decisions seem to be making a critical error. A majority of companies’ cost-cutting measures fail to deliver the savings expected. In fact, half of all cost-cutting schemes are aimed at delivering incremental savings of less than 10% of costs.

Most ‘reduce - cost’ decisions have limited effectiveness. There is genuine concern that more invasive cost-cutting decisions designed to deliver short-term benefits often harm the long-term competitiveness of the company. The key to effective cost cutting is to know the business and its outcome.  That outcome should be in line with the organizational actions we take. Even if a cost reduction attempt is considered essential to survival, simply looking for percentage cuts across the business is likely to lead to a reduction in a business’ competitiveness.   The Business owners / managers should have strategic outlook on cost savings and it should be available for dialogue.

Applying a cost-cutting mentality within existing strategies (if there is one) can deliver not only sustainable savings but also help advance strategic goals. For example, it’s often assumed that cost-cutting and customer satisfaction – a common strategic objective – are mutually exclusive. But if there is an existing supply chain strategy in place, it makes sense to identify which processes are not directly related to improved customer relationships – then look to cut costs or refocus those activities.

Though we supported our client who suspended the strategy discussions in passive way, our answer to this problem is to address strategy in simple, relevant ways that keep business owner / key players focused on the business of the company (strategy), while delivering clear courses of action to survive in turbulent times and grow at the same time.  This need for maintaining a strategic approach is critical, which means looking clearly at business in clear ways, then analyzing how long-term strategy can be maintained in a depressed situation. Business owners / key players who have a mindset to make reasoned decisions based on the solid strategy will do a better job of securing a winning future of their business, as well as their survival.

At times of economic upheaval and low availability of finance, there’s a real danger that

the strategy can take a back seat to survival. But organisations that abandon strategic thinking not only run the risk of undermining their chances of advancing their business when the economy improves, they also endanger their ability to weather the storm.

The key to ‘strategy under stresses is discipline – business discipline !

Contributed by Sasikanth prabhu

Outside support

Entrepeuners succeed with one set of skills and mindset. They are often tempted to think that success can be repeated in the future with the same set of game plan. What we have found is that many successful entrepreuners get stuck at some level of achievement and their business do not grow further. The reason could be when things slip, as it coud be, the temptation to do the same old things hardens aggressively and urgently.

But some companies, very rare ones, even though they are successful in their initial phases, they do differently in their second phase. One of the different things is that these long surviving companies infuse help from outside at an early stage itself by associating with resources such as external board of directors, advisory councils, industry experts, consultants, mentors, facilitators, learning forums etc.  

While the companies that are stuck and have a retarded growth appears to be more insular and are less eager to form partnerships with people outside the firm. Such company owners show so much confidence in themselves that they end up eulogising themselves about how they succeded in tackling challenging situations in the past and how they rely on their own internal abilities. At times, they also, redicule external sources of expertise.

"Help seeking" is a mindset, that need to be inculcated very early in an organisation. But the entrepreuners who start an enterprise tend to be great at figuring things out by themselves and are extremely confident in their ability to find the right answers. Initially this seems to be great , but as the business grows, the leaders must be willing to look for people (outside the four walls of the organisation) with relevant experience, connections and perspectives that are useful to the company.

The power of seeking outside wisdom is immence. The outsiders can play a number of relevant roles. Such as....

1. Usually leaders and managers who take extraordinary initiatives are alone at the top / edge. They can rely on or use outsiders as mentors / counsellors / sounding boards

2. Business is all about perspectives. Outsiders can bring in different perspectives. Many leaders, due to operational urgencies, get bankrupt on ideas. Facilitators can bring new ideas and help key people in the organisation to navigate to the growth path.

3. Sometimes the company may be trying out new ideas or innovation that were tried and perfected by others, elsewhere. If the organisation has a habit of looking for the best from the market, the chances are high that a useful resource be found.

4. Many business tools are developed and tested by varius institutions for the benefit of the business organisations. The outside network of people can get these new tools into the organisation quicker and with ease.

5. Closer contact with external people will enhance the competiveness of the people in the organisation including the top leaders of the organisation.

Getting connected with outside human resources is a channel to grow the company but Douglas Adams says " Human beings, who are almost unique in having the ability to learn from the experience of others are also remarkable for this apparent disinclination to do so"...... but do not hesitate to seek help!   

contributed by sasikanth prabhu

Closing the perceptual gap in the organisation

As part of the struggle to communicate, what benefits a company will get if they engage us, we offer a
sample session. The hazard of this session – Business Facilitation- is in the initial phases of our engagement. The people in the organization tend to scrutinize / evaluate us to death. After every sessions of two hours the client has a sub-conscious tendency to look for’ what did we gain today?’ Or ‘did we get what we have paid for?’ ‘Did we get anything new?’ Etc.etc.

What we have observed is that always people crave for new knowledge, new ideas, new paradigms, new models. And the attempts for these cognitive acquisitions actually neither solve the issues at hand nor place the company in a better business position. If the participants do not get something new, they get disappointed and the halo about our services also gets affected. Actually our programs are not meant to teach or enlighten about new knowledge but to bring perceptual changes and shared understanding, which unfortunately is not observable, articulable but have significant effect on the collective efforts of the company.

Different groups within an organization can have sharply contrasting perceptions of organizational aspects. For example, while senior executives are twice as likely as any other group to view their company as “resilient,” nearly 60% of line managers, mid-level managers, and business-unit staff describe the same organization as unhealthy in some respect. And though senior managers tend to feel positive about their involvement in operating decisions, many junior managers in the same company feel that senior managers “micromanage” or “domineer.”

Such perception gaps pose a serious organizational climate. Yes, we all want confident, optimistic organizational citizens. But if people within a company can’t agree on the state of its affairs, they can’t accurately diagnose problems or design and execute solutions for them. In our initial phase of our engagement, we dig out the dirt in the organization and try to close the perception gap.

 We make them acknowledge that different people have different perspectives on the organization’s matters. We allow the participants from different groups / departments to share their views—and the reasoning behind them. Sharing their views with others, backing them up with the data they have used to form those conclusions etc.. Our goal is….to compile a more complete picture of the organization. Also encourage honesty and acceptance in the group. We help them describe what’s actually happening in their organization. This process brings into light the real naked issues of the organization. This makes them realize the wrong ride they are taking. We are sure that mere awareness about the prevalent conditions can help managers and staff form a more objective impression of the organization’s health and help them build readiness for change. This feeling is the most important to bring about changes in strategy and organizational development. But alas! The immediate effortless change in perception is not considered to be a gain and the human mind craves for more knowledge…

Contributed by Sasikanth Prabhu

Killing Business Innovation

Innovation happens in most organisations on daily basis, but most of it is revolving around cost reduction or pricing tactics. Very very rarely do Business Innovation happens.

Business Innovation isn’t just a strategy – it’s a mind-set founded on the belief that a win for customers and employees is a win for the company. Unfortunately, most companies are unwilling to make the transformation from being product, geography, or function centric to becoming truly Business centric. With a decade of experience with many businesses, we have found six mind-sets that block business innovation.

1. Spends without focus. Firms pour money into traditional pockets.... training, sales promotions, advertisements, product / service development, but research shows that the market refuses to give them credit for this. Business owners make all kinds of excuses for this state of affairs –“We’re in a tough industry” or “All the Street cares about is short-term results”– but customers just aren’t buying it.

2. Makes budgets an entitlement. Senior managers who negotiate for funding typically make their decisions on the basis of the prior year’s budget or the company’s general cost concerns. At the same time, department staff view the budget funds as an entitlement (we ought to get this... attitude) rather than as a investment focused on the business. The result?  Business as usual, and the same (boring / off the shelf ) customer offerings.

3. Assumes people in the field know nothing. Most firms treat departments as seperate entities /functions run by people with respective special backgrounds. A typical business owner / CEO thinks, “Our technical people are in charge of product development – they have to develop and educate the sales people about the new product. Sales persons will never understand the complexities of engineering.” This mindset almost guarantees that products and services don’t properly connect within the organisation.

4. Puts Marketing, Finance, Administration etc. in different cubicles. These distinctly different functions are more or less autonomous. They rarely communicate, except to consider cutting budgets when overall business performance lags. Such disunity ensures that no one pays attention to business of what the customer needs and wants from the company as a whole.

5. Detaches Marketing from the customers. Marketing people can’t do much for customers beyond feeding them propaganda. For eaxample when premium resort customers often lack a decent meal or even a pillow, the poor folks in Marketing can only report on customer rage.

6. Don’t rock the boat ..attitude. Harmony is given priority than doing more business. Business leaders / top management shy away from organizing their businesses around customers' needs , arguing that doing so is “too complicated” or “too disruptive” for them. But for the organic growth of the business, shaking up is needed. Only then the sustainable benefits will flow to the customers, employees, shareholders and the economy as a whole.

We are exposed this kind of mindsets in our retainer engagements (DNA Crafting) and it frequently challenges us in various forms. With a balance of approaches we have begun to grapple with the situations. But we hold on to our methodology of 'Merciless provocation" though it is interpersonally risky, yet the only known effective method. Changing mindsets emerging to be our specialisation.

contributed by Sasikanth prabhu